The writer of a business plan can safely apply the same strategies used to write sales promotions
Indicate whether the statement is true or false
FALSE
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Long-lived assets only include the tangible assets of an organization
a. True b. False Indicate whether the statement is true or false
Answer the following statements true (T) or false (F)
1. Successful managers must have two skills or qualities: management ability and a service orientation. 2. The ability to imagine a future market opportunity that is currently unpopulated with competitors is called “Blue Ocean Strategy.” 3. Some companies employing a low-price strategy still provide excellent customer service. 4. When evaluating an organization’s core competencies, customers must first be informed about the results of previous surveys.
Which of the following is not a major limitation of direct marketing?
a. high direct marketing clutter b. dated prices and styles due to catalog printing dates c. the ability to target niche markets d. inability of customers to examine products prior to purchase
Explain the priority of claims for secured and unsecured transactions
What will be an ideal response?