List the key components of self-concept

What will be an ideal response?


Answers will vary but should include self esteem and self image.

Communication & Mass Media

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A niche is:

a. a type of media convergence b. an advertising slogan that sticks with you c. a segment of the population d. a rash that can develop after extended hours of television exposure

Communication & Mass Media

Define issues management.

What will be an ideal response?

Communication & Mass Media

Which of the following communication career options provides consultation, assistance, and guidance to management on matters relating to employee and management communication, and coordinates employee communication programs?

a. internal communication
b. external communications
c. sales
d. human services
e. education

Communication & Mass Media

When conducting a focus group, you should set clear limits on time and questions, but not on the number of participants.

a. true b. false

Communication & Mass Media