Acme Global hired a director of safety to help the organization ensure compliance with the Occupational Safety and Health Act. This represents the influence of ______ in the external environment on the organization.
A. the economy
B. customers
C. the government
D. suppliers
C. the government
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A marketing program refers to
A. a plan that integrates the marketing mix to provide a good, service, or idea to prospective buyers. B. the specific ratio within a marketing budget that divides resources between advertising, promotions, and personal selling. C. the selection of product benefits and attributes that are added to or subtracted from a given product to create variations within a product line. D. the marketing manager's controllable factors - product, price, promotion, and place - that can be used to solve a marketing problem. E. the allocation of resources within a firm towards individual marketing mix elements.
When formatting for mobile devices, which of the following will aid the reading in identifying key points in the communication?
A) Italics B) Larger fonts C) Blank lines D) Vertical layout E) Embedded links
When describing the roles of coalition partners, ________ are people with whom a negotiator has conflicting goals and objectives but who can be trusted to be principled and candid in their opposition.
Fill in the blank(s) with the appropriate word(s).
Debentures are the same as indentures
a. True b. False Indicate whether the statement is true or false