One of the challenges of answering a question of policy lays in __________
A. differentiating question of fact from questions of policy
B. constructing rational arguments
C. forecasting the impact of new courses of action
D. engaging in values clarification
E. none of the above
ANS: c
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Radio stations with narrow formats offer advertisers
A) lower prices than those with broad and diversified formats. B) fewer competing advertisers and therefore more visibility. C) better listener receptiveness. D) easily identified target audiences.
When we make deliberate choices to experience or to avoid experiencing particular stimuli, we are engaging in
A) selective set. B) perceptual set. C) limited closure. D) selective exposure. E) selective attention.
The ____________ context refers to widely shared expectations about particular kinds of communication interactions
A) social B) physical C) interpersonal D) personal
Carl’s parents do not like Hispanics, so Carl began to dislike Hispanics to stay in his parents’ good graces. This is an example of which function of prejudice?
a. Knowledge function b. Ego-defensive c. Utilitarian d. Value-expressive