______ is the process of gathering and analyzing information about an audience to make informed choices about the content and delivery of a presentation.

a. Demographic analysis
b. Audience analysis
c. Target analysis
d. Audience inventory


b. Audience analysis

Business

You might also like to view...

The following information is available on TGR Enterprises, a partnership, for the most recent fiscal year:  Total partnership capital at beginning of the year$180,000Partnership net income for the year$150,000Withdrawals by partners during the year$120,000Additional investments by partners during the year$60,000There are three partners in TGR Enterprises: Tracey, Gregory and Rodgers. At the end of the year, the partners' capital accounts were in the ratio of 2:1:2, respectively. Compute the ending capital balances of the three partners.

A. Tracey = $90,000; Gregory = $90,000; Rodgers = $90,000. B. Tracey = $108,000; Gregory = $54,000; Rodgers = $108,000. C. Tracey = $204,000; Gregory = $102,000; Rodgers = $204,000. D. Tracey = $84,000; Gregory = $102,000; Rodgers = $84,000. E. Tracey = $60,000; Gregory = $30,000; Rodgers = $60,000.

Business

The financial statement format for regulated firms will never differ from those of manufacturers and retailers; the format is prescribed by the FASB

Indicate whether the statement is true or false

Business

What are the different functions of a public relations (PR) department?

What will be an ideal response?

Business

Which one of the following violates the guidelines that your text provides for working with media representatives?

A. Talk from the viewpoint of the public's interest, not the organization's. B. Do not call a press conference unless you have what reporters consider news. C. If a reporter asks a direct question, give an equally direct answer. D. If you don't want something you said used in a story, tell the reporter that it was "off the record." E. Tell the truth, even if it hurts.

Business