A firm can achieve differentiation through the following means, except
A. improving brand image.
B. adding additional product features.
C. better customer service.
D. offering lower prices to frequent customers.
Answer: D
You might also like to view...
To learn more about ourselves, we use others as measuring sticks, ________ ourselves against them.
Fill in the blank(s) with the appropriate word(s).
When British entrepreneur Richard Branson established the first Virgin Megastore in Japan, he established a joint venture with the Marui retailing chain. Judging by the approach Branson used, he and his management team must have viewed Japan as:
A) culturally close and easy to enter. B) culturally distant and easy to enter. C) culturally close and difficult to enter. D) culturally distant and difficult to enter. E) culturally difficult and easy to enter.
The onslaught of fraud in financial statements over the recent decade has been the first of its kind in history
a. True b. False Indicate whether the statement is true or false
The key to the preparation of an income statement for a manufacturing company is proper determination of the cost of goods manufactured
Indicate whether the statement is true or false