Expertise of a source adds __________ to persuasive impact than does the source's trustworthiness
a. more
b. less
A
You might also like to view...
"Apps," the software programs usually found on mobile devices,
A) are called "Apps" because the first ones were for Apple computers and phones. B) must sell for $9.95 or less. C) are simpler and more narrowly-focused programs than software suites. D) use cloud computing technology and cannot work unless they're "in the cloud."
According to Aristotle’s golden mean, media organizations should apply the same rules to everyone in every situation
Indicate whether the statement is true or false.
Discuss the three ways communication technology transforms messages
What will be an ideal response?
After Nielsen used people meters, debate about the accuracy of the various audience ratings method stopped
Indicate whether the statement is true or false