If you wanted to demonstrate the comparative spending of the United States and Canada on four different kinds of social services, which type of visual aid would be most effective?
A. a bar graph
B. a chart
C. a pie graph
D. a drawing
E. a line graph
Answer: A
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Annie has worked her way to the top at a major city newspaper and is now a top columnist
During her career she experienced almost abusive treatment from supervisors who wanted to "put her in her place". Now that she is in a position of authority, she feels it is important to treat others with respect. According to Gibb, what pairing of defensive and supportive behaviors does Annie's two experiences describe? A) superiority versus equality B) strategy versus spontaneity C) control versus problem orientation D) certainty versus provisionalism
What is the label for a group of people within a general culture who may be very culturally different from one another, yet share many of the characteristics of the general cultural?
a. sub-culture b. noman-culture c. interethnicity d. cross-cultural groups e. intercultural
What is the difference between a program's rating and its share?
What will be an ideal response?
Changing your message as you move from group to group
a. depends primarily on time limitations. b. is important in order to tell the audience what they want to hear. c. is unethical if the messages conflict. d. enhances your credibility. e. Answers a and b.