The best way to find a “big picture” story is to ______.

A. look for patterns in stories written about a subject
B. ask for reader suggestions on what to cover
C. let your sources tell you how to cover an event or topic
D. follow up on theories posted on social media


A. look for patterns in stories written about a subject

Communication & Mass Media

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During a discussion about a controversial issue, Diego listened carefully to opposing views, but calmly and objectively responded with rationale for his view and did not back down. Diego is demonstrating __________.

A. argumentativeness B. nonnegotiation C. verbal aggressiveness D. a rejection strategy

Communication & Mass Media

Dubbing is also referred to as this when used in the context of transferring a file from a flash drive or a CD to a computer or digital audio workstation (DAW)

a. extracting b. ripping c. copying d. both A & B e. both B & C

Communication & Mass Media

To prove her claim, Renata told her audience that the Surgeon General of the United States warned everyone that secondhand smoke could lead to lung cancer in nonsmokers. What form of supporting material is she using?

A. testimony B. direct observation C. statistics D. personal experience

Communication & Mass Media

Many in the advertising industry are calling for the use of ________, an accountability-based measure of success.

A. engagement B. ROI C. USP D. creativity

Communication & Mass Media