SooHee wants to open her own bakery. She will need at least $50,000 dollars for equipment and a year's worth of rent for a retail space on Main Street in her town

Instead of getting a loan through her bank, SooHee creates a website that asks people she knows, along with strangers, to contribute to her dream of opening a bakery. Each $5 donation can be redeemed for a muffin once the bakery opens. What process is SooHee taking advantage of? a) The diffusion of responsibility
b) Social exclusion
c) Social media
d) Crowdfunding


d

Psychology

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