What is wrong with a CRM program that encourages repeat buying by offering price discounts?
A. These CRM programs can be easily copied by competitors and they encourage customers to always be looking for the best deal rather than encouraging a relationship with one retailer.
B. These CRM programs actually cost the customer more and can damage the relationship between the
retailer and the customer.
C. These CRM programs are very successful and make the retailer an unreasonable amount of profit.
D. These CRM programs encourage the customer to shop with the competitors.
E. These CRM programs are discouraged by the retailer sales associates because it causes them more
labor.
A. These CRM programs can be easily copied by competitors and they encourage customers to always be looking for the best deal rather than encouraging a relationship with one retailer.
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