A highly mechanized or rule-based organization ______.
a. is rare
b. tends to inhibit change
c. tends to create leaders
d. helps managers to become better leaders
b. tends to inhibit change
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Which of the following is NOT an advantage of using focus groups in marketing research?
A) The richness of the comments, which come from real customers, makes this technique highly useful. B) Focus groups are easy to moderate. C) The comments of one person in a focus group can trigger unexpected reactions from others. D) The responses in a focus group are generally spontaneous and candid, and they provide rich insights. E) Ideas are more likely to arise out of the blue.
Using the Best Buy revenue data:
a) Fit the sales data using a linear regression model with a time trend and seasonal dummy variables.
b) Using the output from part a, create a chart that shows the model predictions versus actual sales.
c) Is the time trend statistically significant? How can you tell?
d) Are the seasonal dummy variables statistically significant? How can you tell?
e) Interpret the F statistic to judge whether the regression model as a whole is statistically significant.
f) Using the model that you have created, forecast quarterly revenues for the next year. How do these results compare to those created with the HWAM, HWMM, and Forecast.ETS models?
g) According to FactSet, analysts are forecasting the following revenues for the next year. How do your numbers compare?
Which of the following is the process of evaluating and selecting the most viable market segment to enter?
A) segmentation B) differentiation C) targeting D) market mixing E) positioning
Which of the following is/are true?
a. Revenues measure the inflow of net assets from operating activities. b. Expenses measure the outflow of net assets consumed in the process of generating revenues. c. Recognizing revenues and expenses always involves a simultaneous entry in an asset and/or liability account. d. Adjusting entries almost always involve an entry in at least one income statement and one balance sheet account. e. All of the above are true.