PoolPak produces climate-control systems for large swimming pools. The company's customers are more concerned about service support for maintaining their systems than the initial price of the product
PoolPak specializes in and differentiates itself through both cutting-edge technologies used to build its high-value climate control systems as well as seamless quality service. PoolPak's prices are very high, but demand for its climate-control systems seems to be forever on the rise. This exemplifies ________.
A) target costing
B) a pure monopoly
C) cost-plus pricing
D) a nonprice position
E) break-even pricing
D
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A data mart is
a. another name for a data warehouse. b. a database that provides data to an organization's customers. c. an enterprise resource planning system. d. a data warehouse created for a single function or department.
What type of relationship exists between audit risk and detection risk?
a. Direct. b. Inverse. c. Indirect. d. No relationship.
To increase the odds that customers will give referrals, a salesperson should most likely:
A) build value into the sales process B) offer free products or discounts for referrals C) motivate buyers through time pressure D) provide a rational buying motive E) ask sales managers for permission to cut prices
According to the text, what is the most important element of a business plan?
a. the ability to have a document b. the formalization of your plan c. the exploration, experimentation, and market research that went into creating it d. the company overview