According to the authors of your textbook, gaining competitive advantage will increasingly depend on an organization’s __________

A. ability to communicate competently in ways that promote effective collaboration
B. use of outsourcing
C. use of business process improvement
D. use of CRM (customer relationship management)
E. all of the above


ANS: a

Communication & Mass Media

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An outline contains the following main points for a speech about types of bicycles

I. One type of bicycle is built for racing. II. Hybrid bicycles. III. Mountain bikes have especially sturdy frames, suspension, and wheels. What is the problem? A. The main points are not of relatively equal value. B. The main points do not have a parallel structure. C. The main points use Roman numerals. D. The main points are not indented.

Communication & Mass Media

In her speech, Harumi examined the number of cases of persons not adequately

covered in their automobile insurance policy and from that projected the number of those in the class who likely had insufficient coverage. Her use of statistical data to establish probability is referred to as ____. A) descriptive statistics B) inferential statistics C) a mode D) a median

Communication & Mass Media

Kari is having lunch with a friend who has been just diagnosed with cancer. What kind of listening is likely to occur?

A) listening to evaluate B) listening for pleasure C) listening for information D) listening to empathize

Communication & Mass Media

If you tell a friend that you are busy because "I bit off more than I can chew," you are using:

  a.  an idiom.   b.  dialect.   c.  logos.   d.  ethos.

Communication & Mass Media