The expression “political correctness” has become a figure of speech that stands in for or condenses meanings and assumptions without a very complicated understanding of them. This is also known as

A. Political correctness
B. Citationality
C. Colorblindness
D. Trope


D. Trope

Communication & Mass Media

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In the effort to convince California's wine grape growers to reauthorize the Pierce's Disease and Glassy-Winged Sharpshooter board, ________ was/were seen as the most credible source for information

A) Governor Arnold Schwarzenegger B) the California Department of Agriculture C) a celebrity spokesperson D) the news media E) California's wine grape growers

Communication & Mass Media

Speakers who build identification with their audiences so they will be receptive to their ideas are using the card-stacking technique.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Writing something for use in broadcast media is different from writing something for print media because ______

A) broadcasters want snappy copy B) broadcasters reach a bigger audience C) the broadcast audience is more attentive D) it is more expensive E) the broadcast audience usually gets only one chance to understand the message

Communication & Mass Media

What elements would be included in the outline for the introduction and conclusion of a speech?

What will be an ideal response?

Communication & Mass Media