Target return on investment (ROI) is the most common profit objective used by firms.
Answer the following statement true (T) or false (F)
True
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Companies normally select brand ambassadors for the buzz marketing programs based on:
A) the age, income, and gender matching the brand's target market B) the level of acceptance of new products and new technologies C) devotion to the brand and the size of their social circles, families, reference groups, and work associates D) their knowledge and experience with the brand
Bob Brain files a single tax return and decides to itemize his deductions. Bob's income for the year consists of $75,000 of salary, $3,000 long-term capital gain, and $1,500 interest income. Bob's expenses for the year consist of $800 in investment advice fees and $250 in tax return preparation fees. What is Bob's investment expense deduction?
A. $1,050. B. $250. C. $800. D. $0. E. None of the choices are correct.
In behavioral theories of leadership, ______ included such leader behaviors as assigning tasks to subordinates, coordinating activities, emphasizing deadlines, and evaluating subordinates’ work
A. initiating structure B. subordinates C. consideration behavior D. coordinating activities
Companies use ____ to provide portable audio or video content about their products and services
A) wikis B) microblogs C) voice mail D) podcasts E) texting