______ are rules of thumb (cognitive tools) that people use to simplify decision-making.

Fill in the blank(s) with the appropriate word(s).


Heuristics

Business

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Matt often goes to a retail store to look at electronic goods. He learns about the brands and products and searches the Internet for lower prices. This act by Matt is an example of

A. showrooming. B. sweethearting. C. omniretailing. D. automated retailing. E. channel integration.

Business

Marketing logistics involves which of the following flows of products and information?

A) outbound and inbound only B) outbound, inbound, and reverse C) inbound and reverse only D) outbound and reverse only E) outbound only

Business

James rents a house in Wisconsin. Sandra, the owner of the house, lives in Pennsylvania. A portion of the roof in the rented house collapses. If James is claiming damages due to negligence, which of the following statements is true?

A) James has to file a lawsuit in a Pennsylvania state trial court, as in personam jurisdiction is required. B) A federal court has to hear this case, as it will have exclusive subject matter jurisdiction in this case. C) A lawsuit can be filed in a Wisconsin state trial court, as in rem jurisdiction is sufficient. D) James has to wait for Sandra to enter Wisconsin and then file a lawsuit there.

Business

A(n) ____ disk is created while a system is operational and backs up important operating systems files.

A. help B. index C. search D. rescue

Business