Mergers and consolidations executed by conglomerates gave birth to smaller, profitable newspaper companies
a. True
b. False
ANSWER:
False
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When media decide to cover certain issues and people, the media are producing an effect called
A) status conferral. B) agenda setting. C) two-step flow. D) hypodermic needle model.
In which type of culture does the text say apologies are most important?
a. culture has no effect on the importance of apologies b. high individualist c. low context d. high collectivist
During a videoconference job interview for an entry-level position with a large fast-food chain, Melkamzer answers a series of questions posed by Annie, a regional manager. What type of communication did they both engage in?
a) small-group communication b) intrapersonal communication c) computer-mediated communication d) public speaking
An individual interviewed on CNN because of what she knows about the topic has what type of power?
A. legitimate power B. referent power C. expert power