John is enthusiastic, optimistic, and well-liked by everyone on his team, making him one of the most influential members. According to Malcom Gladwell, author of The Tipping Point, John derives his credibility from being a:
a. Maven
b. Salesperson
c. Connector
d. Rationalizer
b. Salesperson
You might also like to view...
In order for material to be banned as obscene
A) a minimum number of complaints must be lodged with the FCC. B) it must fail all three of the tests set forth by the Miller Standard. C) it must be inappropriately available to children. D) it must fail any one test set forth by the Miller Standard.
Regionalisms are words or phrases that are used uniquely in one part of a country but rarely used in the same way in other places
Indicate whether the statement is true or false
Matching
1) "I have to take a make-up test." "Why are you having a test about makeup?" A) jargon 2) "Chelsey bought a prescription to Seventeen magazine." B) indexing 3) "Blondes are all so dumb!" C) static evaluation 4) "My chemistry professor is a typical mad scientist, but my biology professor is really down-to-earth." D) allness 5) "Once a cheerleader, always a cheerleader." E) bypassing 6) "Either you're in or you're out." F) polarization 7) "2B?NTB?=????" G) malapropism
In order to persuade college basketball fans to not riot after NCAA championships, the university administration might tell them that if they do not riot, they can maintain their privilege of going to games. According to Rank, what stimulating tactic is this?
a. avoid a bad b. get rid of a bad c. get a good d. keep a good