The sales manager at a company wants to keep informed, so he collects, analyzes, and stores data from the macro environment on a continuous basis. This illustrates the concept of ________.
A. portfolio analysis
B. probability sampling
C. exploratory research
D. marketing intelligence
E. mechanical observation
Answer: D
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Instructions for the filling out of paper input forms should always be printed on a separate instruction sheet
Indicate whether the statement is true or false
Whether you collected more quantitative or qualitative raw data determines whether you should use a quantitative or qualitative synthesis rubric.
a. True b. False
In Singapore, you can incur a heavy fine for drinking any kind of liquid on public transportation, including water; in Germany, putting your hands in your pockets while you are talking to someone is considered rude. Feeling confused and not having an understanding of these strange customs would occur in which stage of cultural adaptation?
A. autonomy B. reintegration C. disintegration D. independence
Cal works in a factory and is paid based upon his productivity. For every 100 widgets that Cal assembles, he receives $10. The owners of the factory are using a ________ schedule of reinforcement to pay Cal.
a. variable-interval b. fixed-ratio c. fixed-interval d. variable-ratio