The ________ concept is specifically focused on the future welfare of consumers

A) strategic planning
B) direct marketing
C) societal marketing
D) consumer business
E) telemarketing


C

Business

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Not permitting the computer programmer to enter the computer room is an example of _______________________________

Fill in the blank(s) with correct word

Business

The type of transaction most suitable for real-time processing is

a. recording fixed asset purchases b. recording interest earned on long-term bonds c. adjusting prepaid insurance d. recording a sale on account

Business

If resistors to change cannot be converted, then they might need to ______.

a. all be gathered into one department so that they are out of the way b. be told that they will no longer be rewarded or promoted c. be neutralized or eliminated d. none of these

Business

Sophisticated Widgets Inc. is considering an investment project that will require an initial investment of $200,000 in net working capital and have an estimated life of 5 years. The project’s incremental sales are expected to be 300,000 units at a price of $15 per unit for the first year. The price per unit is expected to grow at the rate of inflation of 3% per year. The variable costs will represent 65% of annual revenues and the fixed costs will be $800,000 annually. The capital spending associated with the project will cost $1,900,000 and will require an additional $150,000 of shipping and installation expenses. The fixed assets associated with the project will be depreciated using the MACRS 7-year class life. After five years the project’s fixed assets can be sold for $350,000.

The WACC is 15% and the marginal tax rate is 40%. a) Calculate the initial investment, annual after-tax cash flows, and the terminal cash flow of this investment project. b) Determine the payback period, discounted payback period, NPV, PI, IRR, and MIRR of this project. Should this project be accepted? c) Perform the same sensitivity analysis as that in Exhibit 13-5, page 402 (except that you should use increments of 5% from -15% to 15%) for the following uncertain variables: number of units, variable cost as a percentage of sales, investment in net working capital, salvage value, and inflation rate. Create a sensitivity diagram that includes all of these variables.

Business