Actual authority consists of both express and implied authority
a. True
b. False
Indicate whether the statement is true or false
True
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The audit committee is a subcommittee of the board of directors comprised of independent outside directors
a. True b. False Indicate whether the statement is true or false
________ consists of strong short-term incentives that invite and reward quick responses from customers
A) Public relations B) Personal selling C) Advertising D) Sales promotion E) Direct marketing
Balking customers are those who enter the queue but then become impatient and leave without completing the transaction
Indicate whether the statement is true or false
Which of the following statements is true of the technological environment of business?
A. It helps firms that find it difficult to integrate new approaches. B. The rise of digital networks hinders individualized buying experience. C. It is beneficial for firms that are slow to adopt new innovations. D. Itrepresents a rich source of competitive advantage for fast-moving firms.