After a series of embarrassing and unprofessional actions by her marketing team, Ming wants to ethically align personal and corporate goals within her firm. What general and specific actions will she need to take?

What will be an ideal response?


To align personal and corporate goals, firms need to have a strong ethical climate exemplified by the actions of corporate leaders and filtered through an ethically based corporate culture. There should be explicit rules for governing transactions; these rules should include a code of ethics and a system for rewarding and punishing inappropriate behavior.

Business

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A compensation committee should be comprised of:

A. members of the Board of Directors who are outside (non-management) directors. B. members of the Board of Directors who are also officers of the company. C. the CEO of the company and the outside attorney. D. the CEO and the CFO of the company.

Business

The term primary analysis is used to describe consistent and conservative analysis

Indicate whether the statement is true or false

Business

Service ________ refers to the inevitable differences in a service provider's performance from one service encounter to the next

A) inseparability B) variability C) personalization D) responsiveness E) intangibility

Business

Congress passed the federal OSHA establishing job safety standards. Illinois passed its own statute, which had slightly more lenient standards. Illinois workers are only held to the state standards unless they are involved in interstate commerce

Indicate whether the statement is true or false

Business