Terms like "finally,""in conclusion," and "in closing" are examples of devices that

a. motivate an audience to respond or be moved to action.
b. signal the end of the speech.
c. summarize the main points in a speech.
d. reemphasize the main point in a memorable way.


b

Communication & Mass Media

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The process of identifying emerging issues and developing a response before they have a significant influence upon an organization is known as ________

A) primary research B) consequential research C) envisioning D) issues management E) reading tea leaves

Communication & Mass Media

Which of the following is a critical thinking skill?

A) assimilating facts and ignoring opinions B) looking at ideas within a narrow context C) making broad generalizations D) questioning and challenging E) believing what people say

Communication & Mass Media

When conducting a news conference, it is a good idea to ________

A) rehearse your presenters B) limit the session to one hour C) begin with a prepared statement D) All of the above E) None of the above

Communication & Mass Media

A common reliability coefficient for nominal data is

a) Chi-square b) Correlation coefficient c) Scott’s pi d) Holsti’s Q

Communication & Mass Media