User-manipulated characters in MUDs are called _______________
a) heroes
b) agents
c) avatars
d) MMORPGs
Answer: C
Communication & Mass Media
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The golden mean, when applied to communication, is rooted in the ability to find a ______.
a. bright side b. noble vice c. dark side d. middle ground
Communication & Mass Media
In order to advocate, you must not only listen to the _______ of the message, but the relationship message that accompanies it.
A. Content B. Communication C. Context D. Concept
Communication & Mass Media
The most important goal for a speaker who hopes to have a positive effect on the audience is to
A) develop positive ethos. B) dress well. C) meet appropriate expectations. D) read audience feedback. E) be deliberate.
Communication & Mass Media
Copy testing is used to assess the effectiveness of advertisements while they are still under development
a. True. b. False.
Communication & Mass Media