According to Robert L. Katz, managers need to have technical, human, and conceptual skills.
Answer the following statement true (T) or false (F)
True
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What is an exclusive license?
A. a license that grants access to exclusive information for a limited period B. a license that restricts the licensee to some information only C. a license that is granted to only one party for a specific period D. a license that grants access to exclusive intellectual property
The most impersonal form of retailing is
A. shop-at-home television networks. B. automated vending. C. direct selling. D. online retailing. E. catalog marketing.
Island Promotional Services uses a job order system for costing and billing promotional services for dance and ballet performances
Island has four public relations specialists and office staff. At the beginning of the year, Island estimated the total cost of salaries and benefits for the public relations specialists at $684,000 and a total of 7,600 billable hours for the year. The office and administrative costs were estimated at $418,000. The allocation base for office and administrative costs is billable hours. In June, Island signed a contract for a Russian ballet performance. It negotiated a price of $6,800 for its services. When the job was complete, Island's records showed that it had logged 37.0 billable hours. What was the actual total cost of the job for Island? A) $5,365 B) $2,035 C) $3,330 D) $1,295
Explain the value chain perspective of a firm's competitive advantage.
What will be an ideal response?