When more powerful or vocal group members might intimidate others, which decision-making format for a face-to-face meeting is appropriate?
A. nominal group technique
B. rational problem-solving
C. Delphi technique
D. brainstorming
A. nominal group technique
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Which of the following is a disadvantage associated with positive gaps in perceived service quality?
A) customers' expectations adapt over time B) results in short-term dissatisfaction C) results in increased costs for the company D) causes employee dissatisfaction
Which of the following illustrates how customer needs and engineering characteristics influence one another?
A) house of quality B) conjoint analysis C) quality function deployment D) communication matrix
All information under a heading should relate to the heading, but:
A) if the report is written in first person, this is not necessarily so B) fewer than 10 headings is preferred in marketing research studies C) subheadings may divide information into segments D) new headings should not be created just because there is a new topic E) none of the above are true
With regard to health and safety at a workplace, ________ can be defined as the probability of harm.
A. impediments B. obstacles C. barriers D. risks