Calculate the net marketing contribution variance, if the actual net marketing contribution and net marketing contribution estimated in the plan are $450,000 and $900,000, respectively. The actual percentage of market share is 25%
A) $450,000
B) $11,250
C) -$450,000
D) -$11,250
E) $225,000
C
Business
You might also like to view...
Thomas Burke, an executive at Saatchi & Saatchi, is quoted as saying ________ are "the most powerful form of advertising ever created."
A) corporate advocacy ads B) infomercials C) banner ads on the Internet D) direct mail campaigns E) catalog sales
Business
The typical activities of project oversight cover two dimensions: ________ and ________.
What will be an ideal response?
Business
In-store shopping varies a lot from country to country, but online shopping does not.
Answer the following statement true (T) or false (F)
Business
Beginning the e-commerce development process with a mobile presence rather than a desktop Web site is referred to as which of the following?
A) RWD B) AWD C) mobile first design D) RESS
Business