Nominal scales must have mutually exclusive answer options.
Answer the following statement true (T) or false (F)
True
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Answer the following statement(s) true (T) or false (F)
1. Primary research involves assembling research done by others. 2. Secondary research is where you gather facts directly. 3. Ethnography involves immersing yourself in the culture of your product. 4. Using projective techniques can involve word association or pictures to determine how consumers feel about a brand or product. 5. Research can be subjective at times.
Which is NOT a strategy for public relations?
A) to advise B) to predict C) to engage D) to identify E) to coerce Answer: E;
A speaker who employs ______ says just the opposite of what he or she really means
a. verbal irony b. a spoonerism c. a malapropism d. understatement
What is a "Son of Sam" law?
What will be an ideal response?