The introduction and conclusion of your entire speech should not take up more than 20 percent of your time.

Answer the following statement true (T) or false (F)


True

Communication & Mass Media

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When you research and develop your speech, you should use as many _____ sources of information as possible

A. primary B. secondary C. biographical D. Internet based

Communication & Mass Media

The Mississippi Flag campaign included on all of the following EXCEPT ______.

a. TV ads b. rallies c. social media d. a website

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. Data is more valued to the leaders of an organization rather than a personal professional assessment when it comes to the assessment of the success of a PR campaign. 2. The first concern in reviewing a campaign is whether or not the campaign resonated with its target audience. 3. Campaigns can be evaluated by their outcomes as well as by their preparation stages. 4. Campaigns are difficult to evaluate because they operate in isolation. 5. Traditional media evaluation methods such as using staff to track media coverage has all but disappeared from modern PR practice.

Communication & Mass Media

Three ways to describe color are ________, and symbolic ________

Fill in the blank(s) with correct word

Communication & Mass Media