The classical rhetorician who noted that communication needed to be presented by "a good man speaking well" was

A) Caesar.
B) Aristotle.
C) Quintilian.
D) Corax.
E) Plato.


C

Communication & Mass Media

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A new reporter who wants to determine the types of stories that matter to readers and editors and haven’t been overdone should ______.

A. read through the publication’s archives B. search the Internet for topics and story ideas C. read competing publications D. conduct a poll of the audience

Communication & Mass Media

Hasty generalization occurs when a speaker draws a general conclusion on the basis of too few specific instances or instances that are atypical.

Answer the following statement true (T) or false (F)

Communication & Mass Media

If you see someone waving as he or she drives away in a car, you are able to translate the movement into the specific message of "good-bye" because that gesture is a(n)

A. emblem. B. affect display. C. regulator. D. illustrator.

Communication & Mass Media

According to research, in the United States, an effective excuse should ___________

a. express a lack of sincerity b. avoid acknowledging displeasure c. minimize the issue d. acknowledge your partner’s feelings

Communication & Mass Media