The test for goodness of fit, test of independence, and test of multiple proportions are designed for use with _____ data.
A. categorical
B. bivariate
C. quantitative
D. ordinal
Answer: A
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Which of the following methods of determining the optimal size of the sales force has a problem of assumption that the number of salespeople is determined by the expected sales level when, in fact, the opposite is also true? That is, in many cases
sales could be increased with more salespeople. A) breakdown method B) workload method C) marginal economic method D) breakout method
During which step of the needs-based segmentation process would the marketer group customers into segments based on similar needs and benefits sought by the customer in solving a particular consumption problem?
A) Step 2–segment identification B) Step 3–segment attractiveness C) Step 6–segment "acid test" D) Step 1–needs-based segmentation E) Step 7–marketing-mix strategy
Which of the following best describes why project management is so important for IT projects?
A. Because IT projects frequently are canceled, late, or don't deliver the intended benefits. B. Because the technology acceptance model depends on strong project management. C. Because PERT charts are created by project management. D. Because project consulting is a large and growing industry.
Dapper Hat Makers is in the business of designing and producing specialty hats. The material used for derbies costs $4.50 per unit, and Dapper pays each of its two full-time employees $250 per week. If Employee A makes 15 derbies in one week, what is the variable cost per derby? (Round to two decimal places where necessary.)
a. $4.50 b. $15.00 c. $16.67 d. $21.17