Which of the following levels of competition can be determined from observation and external data sources?
A) product form and product category
B) product form and generic
C) product category and generic
D) product form and budget
A
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Hindrance stressors are ______.
A. positively related to motivation and performance B. positively related to ambition and inefficiency C. negatively related to motivation and performance D. negatively related to ambition and inefficiency
Which of the following would most likely improve coordination between marketing and sales?
A) Salespeople should directly participate in the development of new products. B) Salespeople should participate in marketing planning sessions by sharing firsthand customer knowledge. C) The sales force should strategize promotional strategies and be the primary decision makers about marketing. D) Marketing managers should field test new promotion strategies before the sales team. E) The marketing and the sales departments should conduct annual job rotations.
Discuss the different levels at which competitors can be identified
What will be an ideal response?
______ is the price one would will be willing to pay for acquiring an additional unit of a resource.
A. Final cost B. Reduced cost C. Shadow price D. Single price