The degree to which research methods produce stable, consistent results is called _______________
a. generalizability
b. correlation
c. validity
d. reliability
d
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Communication skills such as perception-checking do not always work; therefore,
a. flexibility and strategy are integral to competent communication. b. a person should always use the same communicative strategy for every situation. c. avoid interpretations of sense data at all costs. d. do not request feedback from interaction partners. e. do not bother with perception-checking.
Measuring reach and impressions requires which one of the following?
a. a substantial sample size b. historical context c. high target audience relevance d. a control group
Which informative topic would be most appropriate when speaking to master vegetable gardeners?
a. selecting the proper size for a garden plot b. the easiest vegetables to grow c. tips for selecting the best growing soil d. successful interplanting techniques
Choose the research term that describes "the author uses metaphors, phrasings, and imagery to create striking stories."
A. Writing style of the confessional B. Writing style of the impressionist C. Writing style of the realist