The _____________ involves top management integrating the ethical vision, value, and leadership into the strategic decision-making process.

a. Inspiration process
b. Integration process
c. Commercialization process
d. Innovation and improvement process


b. Integration process

Business

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Mega Skateboard Supplier had net sales of $2.1 million, its cost of goods sold was $1.1 million, and its net income was $0.7 million. Its gross margin ratio equals:

A. 48%. B. 191%. C. 33%. D. 52%. E. 64%.

Business

To determine ________, firms compare the investments they make in acquiring and retaining customers to the financial return on those investments

A) segmentation B) share of customer C) brand personality D) customer equity E) positioning

Business

In any given accounting period, the amount a firm reports as income before income taxes for financial reporting in comparison to the amount of taxable income that appears on its income tax return may differ due to permanent differences. Permanent differences include

a. interest revenue on municipal bonds. b. depreciation on long-lived assets. c. bad debt expense. d. warranty expense. e. none of the above.

Business

International businesspeople need to know that the country in which they are doing business follows ______________ and not the rule of a political dictatorship or ruling elite.

Fill in the blank(s) with the appropriate word(s).

Business