Which statement does not accurately describe a keynote speech?

a. It is lengthy
b. It identifies challenges and obstacles to goals
c. It is unemotional
d. It reinforces feelings


Answer: c,

Communication & Mass Media

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Language has the power to affect other people's perceptions of us. Therefore,

A. we should choose the appropriate verbal code to achieve our objectives. B. if we use profanity, other people should realize that we do not intend to offend them. C. exaggeration may lead people to think we are emotionally restrained. D. the language we use does not convey messages about our education level.

Communication & Mass Media

A book that sells millions of copies by a well-known author is called:

a. a subsidiary sale. b. a movie property. c. a blockbuster. d. All of these answers are correct.

Communication & Mass Media

______can change overtime if new evidence is presented, whereas _______ are more enduring

A. Beliefs, values B. Attitudes, beliefs C. Values, attitudes D. Interests, beliefs

Communication & Mass Media

What questions should a researcher ask when evaluating Internet evidence, and why? Provide examples for each question, and identify the ones you find to be most crucial.

What will be an ideal response?

Communication & Mass Media