The collection of products, services, and their corresponding brands that make up a company is called a ________

A) marketing audit
B) mission statement
C) tactical plan
D) business portfolio
E) strategic plan


D

Business

You might also like to view...

Shared beliefs about how group members should think and behave are referred to as

A. roles. B. norms. C. policies. D. rules. E. values.

Business

The ________ reflects the minimum return investors (and lenders) require, and it is a key driver of the overall value of a firm

A) cost of equity B) cost of debt C) cost of capital D) required return on debt

Business

Software is tested thoroughly with every possible input in order to uncover possible ____, errors in the program code that cause the software to malfunction.

A. stitches B. ants C. bugs D. snags

Business

_____ is a court's authority to decide a particular type of dispute

a. Territorial jurisdiction b. Personal jurisdiction c. Subject-matter jurisdiction d. Long arm jurisdiction

Business