Used Car Center Inc. allows salespeople to charge different customers different prices for essentially the same automobile depending on how good the customer is at negotiating the price. In this scenario, the company uses a:
a. two-part pricing tactic.
b. price lining tactic.
c. flexible pricing tactic.
d. price skimming tactic.
ANSWER: c
Used Car Center Inc. uses flexible pricing. Flexible or variable pricing is a price tactic in which different customers pay different prices for essentially the same merchandise bought in equal quantities.
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What will be an ideal response?
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Answer the following statement true (T) or false (F)
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