SELECT ALL THAT APPLY. Which of the following characteristics are likely to produce a generic lead and make readers feel cheated?
A. accuracy
B. hyperbole
C. focus
D. overgeneralization
B. hyperbole
D. overgeneralization
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Classical plot structures are linear and often take the form of a
a. journey, chase, or search. b. "slice of life." c. conversation or debate. d. story with no clear-cut beginning or end.
Members of high-context culture tend to speak more, speak louder, and speak more rapidly than people from low-context cultures
Indicate whether the statement is true or false
Which ability of PR practitioners is going to determine their worth to an organization?
a) Communication b) Evaluation c) Research d) Planning
Re?ective appraisals are also called the "looking glass self" because we see ourselves through
other people's eyes. Indicate whether the statement is true or false