A critical activity is

a. an activity that consumes no time but shows precedence between events.
b. a milestone accomplishment within the project.
c. an activity with zero slack.
d. the beginning of an event.


c. an activity with zero slack.

Business

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To exploit the power of social media, marketers need to create tangible value for consumers, which can come from all of the following EXCEPT ________

A) discounts B) coupons C) information D) solicitations E) special offers

Business

The cost of an asset is $1,110,000, and its residual value is $110,000. Estimated useful life of the asset is eight years. Calculate depreciation for the second year using the double-declining-balance method of depreciation. (Do not round any intermediate calculations, and round your final answer to the nearest dollar.)

A) $138,750 B) $125,000 C) $250,000 D) $208,125

Business

Briefly explain the change in the promotional environment enabled by the Internet, as postulated by Al and Laura Ries in The Fall of Advertising and the Rise of PR

What will be an ideal response?

Business

When attempting to understand target customers it is important to ______________.

a. know their demographics b. observe and speak with them in their places of use c. simply confirm your initial assumptions about them d. observe and speak with a large number of them

Business