Oral style differs from written style in that it uses shorter sentences.
Answer the following statement true (T) or false (F)
True
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An ad hominem argument is one in which the character of the arguer rather than the
arguments he or she advanced is attacked. Indicate whether the statement is true or false
Presentation aids do all of the following EXCEPT
A) contribute to credibility and confidence. B) reinforce your message. C) increase communication apprehension. D) help you gain attention and maintain interest.
A farewell speech would be presented on the occasion of a change in status or position
Indicate whether the statement is true or false
In writing advertising copy, your goal is to write in such an engaging way that:
a. The copy becomes one with the visual elements b. Your audience cannot resist the logic in your piece c. Your audience cannot deny the emotion in your piece d. Readers will give you their undivided attention