In conducting research for its Campaign for Real Beauty, Dove learned that ________ percent of women surveyed considered themselves beautiful
A) 2
B) 6
C) 20
D) 25
E) 33
Answer: A
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Answer the following statement true (T) or false (F)
Richard, a public relations officer, always makes it a point to study the needs and requirements of the targeted group before launching a campaign. What is this step called?
a) Research b) Planning c) Communication d) Evaluation
The number of major corporations controlling mass media in the
United States is __________. A.) more than 50 B.) about 40 C.) about 30 D.) about 20 E.) less than 20
A euphemism is a word used to substitute for another word because it is more pleasant
Indicate whether the statement is true or false