There are about 17 times as many service firms as manufacturing firms in the United States.
Answer the following statement true (T) or false (F)
True
The United States has almost 6 million service firms-more than 17 times as many as it has manufacturers.
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The decision to use an NBA star player to communicate the desirability of Nike basketball shoes represents the ________ process of the communication model
A) sourcing B) messaging C) acknowledging D) decoding E) encoding
Which of the following is FALSE regarding the development of group norms?
a. They develop unconsciously and gradually over time. b. They are developed only when there are external pressures. c. They are created by mutual influence and develop through interactions of group members. d. They are strongly influenced by events early in the group’s existence.
________ is a critical component that plays into a customer's assessment of the value afforded by a firm and its offerings.
A. Markup B. Price C. ROI D. Cost E. Skimming
Discuss the similarity between solicited application messages and unsolicited application messages