Commercially prepared maps typically contain too little detail to use as presentation aids

Indicate whether the statement is true or false


F

Communication & Mass Media

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Targeting ads for specific consumer groups is called

A) positioning. B) lowest common denominator. C) unique selling proposition. D) viral advertising.

Communication & Mass Media

Why should speakers research the people they are interviewing before the interview?

What will be an ideal response?

Communication & Mass Media

ABC, CBS, and NBC typically provide hours of programming to affiliates each day

a. 8–9 b. 10–12 c. 15–18 d. 19–22

e. 24

Communication & Mass Media

Relationship messages involve the communication between people

A. about information. B. about things. C. that reinforces their relationship. D. that does not reinforce their relationship.

Communication & Mass Media