The greatest protection for a firm's copyrights and patents comes from the International Convention for the Protection of Industrial Property

Indicate whether the statement is true or false


False

Business

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The ability to communicate effectively is the second most important skill for a sales career behind financial shrewdness.

Answer the following statement true (T) or false (F)

Business

Nonprofit organizations are driven by ______.

A. the need to maximize profit B. achievement of their missions C. the success of fund-raising campaigns D. a need to meet the expectations of a majority

Business

What are two internal reasons that might cause a company to reconsider its marketing-mix strategy?

What will be an ideal response?

Business

A centralized business organization is one in which all major planning and operating decisions are made by top management

Indicate whether the statement is true or false

Business