Persuasion normally becomes the primary promotion goal when entering which stage of the product life cycle?
A. introduction
B. growth
C. maturity
D. plateau
E. decline
Answer: B
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Which of the following has been a traditional complaint about the LEED system, which the United States Green Building Council has sought to rectify?
a. the lack of tax credits available for LEED building owners or builders b. the unrealistic requirements to get LEED certification c. the lack of energy savings from an LEED building d. manipulation of the point system to get certification
Financing activities include receiving cash from issuing debt and paying cash dividends to shareholders.
Answer the following statement true (T) or false (F)
How do irrelevant products, like New Coke or Crystal Pepsi, score on the Neck Idea Classification Matrix?
a. They score high on novelty and low on usefulness. b. They score high on novelty and low on value. c. They score low on both novelty and usefulness. d. They score low on novelty and high on value
Halka Company is a no-growth firm. Its sales fluctuate seasonally, causing total assets to vary from $345,000 to $410,000, but fixed assets remain constant at $260,000. If the firm follows a maturity matching (or moderate) working capital financing policy, what is the most likely total of long-term debt plus equity capital?
A. $345,000 B. $307,050 C. $262,200 D. $369,150 E. $379,500