The balanced scorecard is both a ______ and a(n) ______ method.
a. planning; controlling
b. leading; organizing
c. planning; organizing
d. leading; controlling
a. planning; controlling
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The practice of using call centers, where employees receive calls from customers and provide service by taking orders and answering queries, is called ________
A) customer response marketing B) guerilla marketing C) reactive marketing D) internal marketing E) inbound telemarketing
There are two basic approaches to assessing development, each with many variations. The first and most frequently used to date is to focus on the __________, since that shows what a nation's people are producing, and thus what they are earning and able to consume.
Fill in the blank(s) with the appropriate word(s).
A positive effect of organizational culture is to ______ organization members into a way of doing things that is consistent with the goals of the organization and develop a sense of commitment to the organization and its goals.
A. formalize B. socialize C. normalize D. identify
In general, the further up the supply chain a company is (or the further they are from the consumer),
A) the greater the distortion of information they receive. B) the smaller the distortion of information they receive. C) the information they receive is more accurate. D) the information they receive is more useful.