A data ____ is a small data warehouse, often developed for a specific person or purpose.
A. market
B. mart
C. silo
D. cabin
Answer: B
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The fastest-growing sector of world trade includes:
A) travel and entertainment. B) accounting and legal services. C) royalties and license fees. D) engineering services. E) all of the above
What are the benefits and risks associated with combining overall cost leadership and differentiation strategies?
What will be an ideal response?
In the EU, selling across national markets
A. must be coordinated within the firm. B. is permitted, thus allowing price competition, even within one firm. C. is not permitted, in order to maintain national integrity. D. is encouraged, and there are subsidies to even out the varying cost of labor.
Monitoring the competitive environment guides marketers in developing competitive advantages.
Answer the following statement true (T) or false (F)