Which of the following is a recommended strategy when facing a hostile question?

A. Tell your audience what you want them to do.
B. When you don't know the answer, admit it.
C. Be lengthy. This will give you credibility.
D. Do not acknowledge emotions.


Answer: B

Communication & Mass Media

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Pat and Jo are very attracted to each other. They hold hands. They gaze and smile at each other. Their communication is very comfortable. They are in the ______ stage.

A. courtship readiness B. attention C. resolution D. positioning

Communication & Mass Media

Lynn was asked to audit her organization's newsletter and assess what percentage of articles had been published on corporate finances over the past six months

Lynn selected a representative sample of past issues of the newsletter and categorized the stories under general headings. After a thorough examination of the samples, she found that 25 percent of the articles had been written on corporate finances. Which evaluation technique did Lynn use? a. Content analysis b. Message exposure c. Readership survey d. Article recall

Communication & Mass Media

"Appears to be cooperative but sabotages the group" is which type of behavior?

A. aggressive behavior B. assertive behavior C. passive-aggressive behavior

Communication & Mass Media

Which statement is true of social construction?

a. It is an arbitrary representation of ideas, people, relationships, cultures, genders, and so forth. b. It brings into existence something that has not been there before. c. It can be used to study all communicative activity. d. It is the way in which symbols take on meaning in a social context or society as they are used over time.

Communication & Mass Media