During the speech introduction, the audience decides whether they are interested in the topic and the speaker. To build credibility, a speaker should establish his or her

A. family background
B. qualifications
C. logos
D. supporting materials


Answer: B. qualifications

Communication & Mass Media

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Public speaking can be characterized as a social and personal act

Indicate whether the statement is true or false

Communication & Mass Media

Compare and contrast self-image and self-esteem

What will be an ideal response?

Communication & Mass Media

Effective meetings serve three functions noted by Martin in the article, "Team Think." Which was NOT noted? Effective meetings:

A. give staff a chance to be brought up-to-date. B. can become a focal point for decision-making where consensus is necessary. C. can create a commitment to decisions. D. can increase member satisfaction over time.

Communication & Mass Media

What is the motivation for organizations to add editorial staff in relation to managing owned media?

What will be an ideal response?

Communication & Mass Media